Content Strategist & Social Media Manager for AI Education App

I'm looking for a creative Content Strategist / Social Media Manager to help launch my AI-powered education app during its first month release.

I'm looking for someone who can help create a consistent, engaging social media presence; not just post content.

Responsibilities

Develop a 30-day content strategy

Research trends on TikTok, Instagram Reels, YouTube Shorts, and Facebook

Create engaging content ideas around AI, education, language learning, and mobile gaming

Write hooks, captions, CTAs, and hashtags

Research trending sounds and formats

Analyze competitor content

Recommend posting schedule

Review analytics and adjust strategy weekly

Organize content into a posting calendar

I will provide:

Gameplay footage

Screen recordings

App assets

Branding

Onboarding videos

AI-generated footage

Feature updates

You will transform these assets into a cohesive social media strategy.

Deliverables

For the first month, I'd like:

30-day content calendar

Daily content ideas

Video concepts

Hooks

Captions

Hashtag recommendations

Trending audio recommendations

Weekly performance review

Suggestions for improving engagement

Video editing experience is a plus but not required.

Ideal Candidate

Experience growing mobile apps

Experience with TikTok and Instagram Reels

Strong understanding of short-form video

Experience with education apps or consumer apps

Knows current social media trends

Comfortable working with AI products

Creative storyteller

Excellent written English

To Apply

Please answer the following:

Have you helped launch a consumer mobile app before? Which one?

Share one social account you've managed that you're most proud of.

How do you research trends and decide what content to create?

What do you think makes educational apps go viral on TikTok or Instagram?

Please include links to any relevant portfolios or social media accounts you've managed.